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Reports

Exploring New Engagement Frontiers: The Growing Popularity of Buy Bonus Games in Land-Based Casinos, by CT Gaming

Monday 14 de July 2025 / 12:00

2 minutos de lectura

(Sofia).- In an ever-evolving gaming landscape, land-based casinos are embracing innovative features to enhance player experience and boost operational performance. One of the most exciting additions in recent years is the “Buy Bonus” feature — a gameplay mechanic that has made a strong impact in the online sector and is now successfully entering the land-based scene.

Exploring New Engagement Frontiers: The Growing Popularity of Buy Bonus Games in Land-Based Casinos, by CT Gaming

At its core, the Buy Bonus feature allows players to skip base gameplay and access the bonus round directly by purchasing entry into it. This mechanic not only increases the thrill of the game but also offers a strategic layer that caters to more experienced or risk-seeking players.

There are several reasons why Buy Bonus Makes Sense for Land-Based Casinos

First and foremost, it offers enhanced player engagement. The option to instantly enter bonus rounds gives players more control over their gaming experience. It introduces a fresh layer of interactivity and personalization, which leads to longer playtime and stronger retention.

It increases the revenue potential. Buy Bonus games can positively impact machine profitability. By offering players the chance to jump straight into high-reward rounds, operators benefit from more frequent feature activations, which in turn may result in greater coin-in and machine turnover.

Another positive impact is that it bridges online and land-based preferences. As the lines between online and offline gaming blur, land-based operators are finding success in bringing familiar digital mechanics into their venues. Buy Bonus caters to a new generation of players who are accustomed to these features in digital formats.

Lastly, it suggests more strategic play. Players are increasingly looking for games that offer depth and control. With the Buy Bonus option, they can develop personal strategies and make informed decisions, contributing to a more satisfying overall experience.

CT Gaming’s Take on Buy Bonus: Diamond King 4

Recognizing the growing demand for innovative content, CT Gaming introduced a Buy Bonus version of its most iconic game — Duck of Luck — as part of its latest multigame release, Diamond King 4. Compatible with the state-of-the-art NEXT and NEXT Premium slot cabinets, the game pack features 40 titles, including exciting new additions like Zet Fruits and Clovers on Fire.

Half of the games are linked to the Diamond Tree Deluxe progressive jackpot, delivering high entertainment value and the thrill of winning big. But the real standout is the Buy Bonus option — making its debut within CT Gaming’s portfolio — giving players direct access to bonus rounds, and amplifying excitement.

A Step Forward for the Land-Based Industry

Buy Bonus games represent a clear step toward modernizing the land-based casino floor. With solutions like Diamond King 4, CT Gaming is helping operators meet the changing expectations of players while maximizing performance and player satisfaction.

As this trend continues to grow, the land-based sector has the opportunity to further evolve its offerings, bridging innovation with tradition in exciting new ways.

If you are interested in learning more about our multigame portfolio, please contact us on sales@ctgaming.com

Categoría:Reports

Tags: slot, CT Gaming,

País: Bulgaria

Región: EMEA

Event

G2E - Las Vegas 2025

06 de October 2025

CT Interactive on Innovation, Networking, and Market Growth at G2E 2025

(Las Vegas, SoloAzar Exclusive).- The global gaming industry marked G2E’s 25th anniversary with a major gathering in Las Vegas. CT Interactive stood out for its innovative product development and international growth strategy. Account Manager LATAM at CT Interactive, Roberto Muñoz, shared insights on G2E’s importance, emerging trends, and the company’s collaborative expansion efforts.

Thursday 30 Oct 2025 / 12:00

Atlaslive Explored the Future of Gaming in Latin America at Recent G2E 2025

(Las Vegas, SoloAzar Exclusive).- Bruno Almeida, Head of Sales LATAM at Atlaslive, attended G2E for the first time to explore how land-based and online gaming are converging. His experience highlighted key trends shaping the Latin American market, from immersive casino innovations to strategic networking and regulatory insights.

Monday 27 Oct 2025 / 12:00

G2E 2025: Cristian Galarza, ASAP Director Explains the Importance of Attending the Event

(Las Vegas, SoloAzar Exclusive). - After attending the 25th anniversary edition of G2E in Las Vegas, ASAP’s director shares his perspective on the evolution of the industry, driven by digitalization, efficiency, and the creation of international networks that foster new business opportunities.

Tuesday 28 Oct 2025 / 12:00

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